Our Solutions > ABX Index™
ABX Index™
The data baseline we measure against, using the identical methodology across all media types, channels, and countries
Our Solutions > ABX Index™
ABX Index™
The data baseline we measure against, using the identical methodology across all media types, channels, and countries
![ABX Background Image](https://www.adbenchmark.com/wp-content/themes/abx/resources/images/bg-gradient-blue.jpeg)
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The Data You Need
We exhaustively test every single type of advertising creative across the globe to create benchmarks so we can accurately and continually assess what drives ad success.
![](https://www.adbenchmark.com/wp-content/uploads/2023/10/ABX_Icons-01.png)
COMPREHENSIVE CROSS-CHANNEL COMPARISONS
Proven methodology gives apples-to-apples measurement of ad effectiveness across every media type.
![](https://www.adbenchmark.com/wp-content/uploads/2023/10/ABX_Icons-14.png)
PROVEN SALES LIFT
ABX Index score proven to correlate to and increase sales lift – the higher your index number, the higher your sales.
![](https://www.adbenchmark.com/wp-content/uploads/2023/10/ABX_Icons-02.png)
UNPARALLELED GLOBAL INSIGHTS
Data pulled continually from 14 countries, representing nearly 90% of worldwide ad spend; 400,000+ ads tested and thousands more tested weekly.
![](https://www.adbenchmark.com/wp-content/uploads/2023/10/ABX_Icons-04.png)
IN DEPTH DATA ANALYSIS
ABX Index score is generated for each of 14 KPIs, including our own version of Net Promoter Score.