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Food and Beverage
The ABX take on advertising
ABX Research and Analysis on Compelling Advertising
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Five Best Examples of Print Advertising for 2018
Out of 3,192 Ads, What Makes Print Advertising Great? To get a sense of the magnitude of 3,192 print ads, take a look at the waterfall chart to the left. The continuous green line is made up of separate dots,...
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Fast Food Competitive Intelligence: Brand Icons and Ads
Today's feature is re-purposed from the LinkedIn blog of Michael Wolfe, CEO of Bottom-Line Analytics and Global Analytics Partners and expert on marketing ROI, advertising effectiveness measurement and big data analytics. Michael teams up with ABX on market mix modeling and other projects....
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