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Great places to reach women through advertising include Women’s Sports and, and, as always, the Super Bowl. Find out how to use them effectively in the recorded webinar below, presented on March 26, 2025.  Presenters included Yatisha Forde, Sr. Director and a Thought Leader at SeeHer, a division of ANA. And Gary Getto, President, of ABX Advertising Benchmark Index™. 

They share strategic insights into what’s working and what’s not. And how to drive impact and sales by leveraging the power of female fandom, advertising portrayals, and branded storytelling:

  • Audience: Female sports fans drive ROI
  • Advertising:  Character portrayals and themes to complement your brand
  • Alignment: Women’s Sports & storytelling from women’s perspectives

 

DOWNLOAD WEBINAR PRESENTATION

DOWNLOAD 2025 SUPER BOWL REPORT